Sustainability sells – How installers can maximise demand for eco-friendly products

Consumer interest in environmental issues has driven demand for eco-friendly products, so it’s vital that installers know what sustainable water softening products are available, says Dario Palumbo, marketing manager at Monarch Water: The stark warnings from Sir David Attenborough and leading scientists, about the environmental catastrophes that are heading our way if we don’t protect […]

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What are your options for limescale protection when you can't fit a water softener?

When they don’t want or can’t fit a water softener, customers need an alternative option that will still provide permanent protection. But what options are available? Monarch takes a look: More than 60% of the UK suffers from hard water. This is caused by the water that feeds homes and properties depositing calcium and magnesium […]

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