social media

Drayton launches professional Instagram

Drayton launched its professional Instagram profile, specifically for heating engineers and electricians. The new profile, @DraytonHeating, will be used as a platform for installers to share their recent installation photographs using the hashtag ‘#DraytonControls’. Installers can also expect to learn more about Drayton’s range of products and be the first to hear about new launches, […]

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5 ways installers can use Twitter to grow their business

One of the world’s most popular social media platforms, Twitter, is used by businesses all over the world, large and small, to engage with audiences while promoting products and services. With 16.7 million users in the UK, Twitter can be a key channel for heating and plumbing businesses looking to connect with their customers says […]

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The benefits of social media for heating and plumbing engineers

Love it or hate it, social media is now an integral part of everyday life for many people. Neil Mattock, Marketing Director at Vokèra by Riello, looks at how social networking can also be good for business: Although it may have started out as a communication tool for sharing photos, opinions and events, social media […]

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How to make the right impression on social media

Emma Cox,  Channel Manager – Brand & Communications at Mira Showers, examines how installers can make the most of their social media presence to raise their profile and boost business. As well as all of the day-to-day product stuff, we regularly chat to installers about that thing called ‘social media’. Most don’t have any aspirations […]

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6 ways tradespeople can make the most of social media

59% of tradespeople say social media has presented more challenges than anything else in the last decade, according to recent research from Armstead,  The same poll also found more than half (53%) of respondents, including plumbers, electricians, builders, and decorators, felt obtaining new customers was harder than ever before. Despite being viewed by some as an […]

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